Think Fixed is a Macintosh tech support firm, serving the New York City and Fort Worth/DMac consultants for the New York City and Fort Worth/Dallas metro areas.
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Cost Study

Apple Certified Technicians

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Average per hour Apple certified Tech $120
Average per MB Recovery Fee $88
Average amount of lost time for standard client problem 3 hours per client
Average amount of lost time for standard server problem 3 hours (multiply times number of employees that need server)
Service premiums on hardware expediting.
Example:

Company 1 with 75 Macs can pay $65/Mac/Month and receive completely comprehensive care. Monthly total is $4875.

Company 2, also with 75 Macs calls a technician in when problems arise. One day the server crashes. Company 2 pays their Tech for 3 hours of work to find the root of the problem and remedy the situation. However, Company 2's employees have been unable to use the shared data and possibly email on the server for a minimum of 5 hours (3 tech hours plus 2 hour response time) equating to 75 users taking a half day (cost: Estimate 75 employees at $1300 per week or $166 per day. $83 x 75 = $6225 in possible lost paid time, not to mention lost revenue).

Analysis:

The above is not unusual. Nor is it certain that these types of failures or problems can be avoided. However, it is certain that vigilant maintenance and reporting reduce these instances dramatically as well as put in place a proper plan if the worst does happen.

Based on the annual workings of 2000+ client machines over a period of 4 years, we have determined that hourly service fees account for approximately 80% of total costs. 20% additional costs can be attributed to one or more of the above factors often resulting in complete data loss, the value of which is impossible to determine.